jQuery.fn.liScroll = function(settings) {
    settings = jQuery.extend({
    travelocity: 0.07
    }, settings);		
    return this.each(function(){
        var $strip = jQuery(this);
	$strip.addClass("newsticker")
        var stripWidth = 1;
	$strip.find("li").each(function(i){
            stripWidth += jQuery(this, i).outerWidth(true); // thanks to Michael Haszprunar and Fabien Volpi
        });
	
        var $mask = $strip.wrap("<div class='mask'></div>");
	var $tickercontainer = $strip.parent().wrap("<div class='tickercontainer'></div>");								
	var containerWidth = $strip.parent().parent().width();	//a.k.a. 'mask' width 	
	$strip.width(stripWidth);			
	var totalTravel = stripWidth+containerWidth;
	var defTiming = totalTravel/settings.travelocity;	// thanks to Scott Waye		
	function scrollnews(spazio, tempo){
            $strip.animate({left: '-='+ spazio}, tempo, "linear", function(){$strip.css("left", containerWidth); scrollnews(totalTravel, defTiming);});
	}
	scrollnews(totalTravel, defTiming);				
	$strip.hover(function(){
            jQuery(this).stop();
	},
	function(){
            var offset = jQuery(this).offset();
            var residualSpace = offset.left + stripWidth;
            var residualTime = residualSpace/settings.travelocity;
            scrollnews(residualSpace, residualTime);
	});			
    });
};
